The Cosmopolitan of Las Vegas introduced a revolutionary tool to its select guests at the hotel: an interactive chatbot named Rose.
“Hello, HAL. Do you read me, HAL?”
“Affirmative, Dave. I read you.”
“Open the pod bay doors, HAL.”
“I’m sorry, Dave. I’m afraid I can’t do that.”
If, upon hearing the words “interactive chatbot,” you immediately think of HAL 9000 from 2001: A Space Odyssey you may want to dial back your pessimistic expectations about sentient killer robots.
Rose was conceived to be interactive and keen personality traits were programmed into it. She is playful, savvy, quick-witted, and rather inspiring, according to R/GA Chicago, a digital marketing agency. Rose will engage in real-time conversations through text message and will be available 24-hours of the day to hotel guests.
Mamie Peers, senior director of digital, social, and e-commerce at the Cosmopolitan of Las Vegas explained Rose thusly: “As our resident mischief-maker, Rose is an expression of our luxury-with-a-wink take on hospitality. [She] uses her wit, charm, and bold personality to help guests have a better time.” The chatbot is uniquely designed to move guests around the resort and explore the different things that it has to offer, like the art collection.
Once the select guests check in, they will be given their room key packet with a specific phone number on it. Once they text the number, they will be introduced to Rose. Rose uses real-time text messaging conversation and guides guests throughout the hotel, if they wish to explore. She can also arrange amenities like towels, pillows, et cetera. She can also suggest restaurants, cocktails, plays games, and can even handle complex questions or requests.