How You Can Use Influencers in Your Hotel Marketing Strategy
Learn how you can use the power of social media influencers to promote your hotel. As the internet continues to evolve, so does the hotel marketing industry. Now, instead of traditional advertisements (print, radio, television, etc.), more and more marketing campaigns are based around social media and those who command a significant amount of influence…
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Top Hotel Guest Annoyances
Learn which behaviors and situations irritate hotel guests the most. A new study conducted by Northstar Research Partners on behalf of Expedia delved into the top issues that resulted in annoyed hotel guests. While the findings from the survey were not all that surprising, here is a breakdown of what the study revealed. Peace and…
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Here’s What Millennials Want from Their Hotels
New research identifies what millennial travelers are looking to get out of their hotel stays. A research study organized by FutureBrand Speck (part of Interpublic Group) looked to assess what millennial travelers (those aged 22-37) were looking to get out of their hotel experience. Here are some of the key findings identified by the study’s…
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The Key to Attracting Workers in the Hospitality Business
Survey explains what hospitality professionals need to do to attract workers. In a recent survey conducted by the International Society of Hospitality Consultants (ISHC), members detail what those in the hospitality business should do if they want to appeal to future employees. Here are some of the survey’s key findings. Compensation Unsurprisingly, around 43% of…
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Cutting Down of Hotel Energy Costs with Occupancy Sensing
Learn how you can better manage your hotel’s energy costs with occupancy sensing technology. As a hotelier, you know how important it is to control your property’s energy costs. But how can you achieve this without inconveniencing your guests or asking them to cut back on their energy use? Well, occupancy sensing technology is becoming…
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